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The #AvaBarbie Sold Out in Under an Hour and We're Not Surprised
LevoThe perfect gift has come just in time for the holidays, and you can thank Twitter for it.Back in April, Mattel launched a "Sheroes" line of six inspiring dolls (based on real women) in partnership...
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We Are All About Barbie's New Look
LevoBy Meredith LeporeIt's probably been a while since you've purchased a Barbie, but now might be the time to invest.
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The 2016 MAKERS Conference: Kim Culmone and Abby Wambach
MAKERS TeamWatch the VP of Barbie Global Creative, Kim Culmone, present American soccer player and two-time Olympic gold medalist, Abby Wambach, with her own Barbie at The 2016 MAKERS Conference in...
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Misty Copeland Just Got Her Own Barbie Doll
LevoBy Meredith LeporeYou may not be able to get to see her on the stage at the New York City ballet everyday, but now everyone can have Misty Copeland in their very own home. Mattel announced on...
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You Need to See This New Game Developer Barbie
MAKERS Team If you can see it, can you be it?It's no secret that Mattel has been rebranding Barbie through a selection of new doll shapes, skin colors, and ensembles. But their latest career doll is...
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New Barbie Dolls Tell Girls #YouCanBeAnything or Anyone
Barbie has been making headlines recently with the ongoing creation of new dolls intended to show girls that they can be who they are and aspire to be anything.Since studies continue to show the...
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Check Out The Influential Women Who Have Their Own Barbie Dolls
In its latest addition to its Sheroes Collection, Barbie has added plus-size model and activist, Ashley Graham to the growing list of women to aspire to be.
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This Mom Made Her Own "Breastfeeding Barbie"
GlamourIn an effort to erase some of the stigma surrounding breastfeeding, one Australian mom took it upon herself to challenge public misconceptions and depict a real side of motherhood: by creating...
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The 2017 MAKERS Conference: Dads Who Play Barbie
This Barbie campaign video, which encourages fathers to invest time in their daughters with #dadswhoplaybarbie, premiered at The 2017 MAKERS Conference.NEXT: Watch The 2017 MAKERS Conference Welcome...
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The 2017 MAKERS Conference: Jimmy Lopez Receives First "MAKERS Dad of the...
Kristina Duncan, VP of Global Marketing Communications at Barbie, calls on Matt Repicky, Head of Global Brand Marketing and Partnerships at Barbie, to give Jimmy Lopez, father of The Splash Sisters,...
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